So, how will you ensure that your app is focused on Develop a Fitness App that Drives ROI? The answer to this has already been discussed in the article. An ROI-driven app always has the best monetization strategy, coupled with all the necessary features. Of course, the cost of development plays a role, as it is a significant part of the overall investment. The market already has several strong players that are dominating the fitness app industry. My recommendation is to focus on app quality unless you launch a fitness app based on a differentiation strategy.