Imagine you're investing in branding ads to be visible among your target users, but instead, your ads are getting placed beside content that harms your brand image. And unknowingly, you're... Read More
Author: mfilterit01
In recent years, the MENA region has emerged as one of the fastest-growing digital advertising markets in the world. With ad spend projected to exceed $8 billion by 2026, the... Read More
Imagine you’re investing in branding ads to be visible among your target users, but instead, your ads are getting placed beside content that harms your brand image. And unknowingly, you’re... Read More
The size of the online click campaign market is growing. This is evidenced by the Google Ad revenue (US) to the tune of $237 billion (2023) and Meta’s ad revenue... Read More
Consider your brand being placed alongside unsuitable content or falling victim to a fraudulent website that affects your image and reputation. Brand reputation is a fragile asset related to its... Read More
Over 50 fake websites. 111 mobile numbers. 56 fraudulent bank accounts. All linked to scams targeting devotees booking their Char Dham yatra online — and this is just one example. As spiritual... Read More
Contextual advertising in the USA ad Market The United States is the largest contextual advertising market worldwide. According to Statista, in 2023, contextual advertising spending was estimated at $227.38 billion on the... Read More
The advertising landscape in the UAE is witnessing an astonishing transformation. Advertisers are extensively moving towards Programmatic advertising for precise targeting and delivering personalized and relevant ads. Programmatic advertising employs data... Read More
E-commerce businesses nowadays invest heavily in running campaigns across marketplaces, optimizing the Buy Box, bidding on ads, and managing digital shelf visibility. In 2024, digital media accounted for the largest... Read More
Information is widely available on the World Wide Web; however, finding relatable info has become convenient through search engines like Google, Microsoft, Bing, Yahoo, etc. The biggest benefactor in this... Read More